a. Information you provide to us
While users can browse Sites in an anonymous manner, we collect identifiable personal information (“Personal Information”) about Sites users when they voluntarily register or otherwise sign up with the Sites, contact us via the Sites, or voluntarily provide Personal Information to make purchases from the Sites, as applicable. We will collect and use your following Personal Information out of the purposes below as stated in this Privacy Policy:
(i) Necessary information needed for services we provide to you
When browsing Sites and choosing to register, you are requested by us to provide the following Personal Information. Such information is necessary to fully perform the contract between you and us and to make us comply with our legal obligations. Without such information, we may not provide all the services you request.
- When you register an account, we request you to provide email address, phone number, gender, and name;
- When you choose to subscribe to the latest news, we request you to provide name, gender, address, email address, preferred language.
- When you make the payment, to realize some functions necessitating the payment information (for example, reserve or create a service item) for the purpose of promoting the sales of Chanel products, etc., you may be requested to provide certain financial information (such as your bank account, credit card information, WeChat payment information, Alipay information, etc.) so as to proceed with the payment procedure.
- For the delivery of the product you order, we will record the consignee’s name, shipping address, postal code, and consignee’s phone number you provide. You may order commodities or services for others through Sites, but you need to provide the foregoing Personal Information of the actual purchaser. Before you provide such Personal Information to us, you need to ensure that you have obtained his/her authorization.
- When you communicate with us by consulting online Beauty Adviser, etc., we will collect your communication information and any information you choose to provide.
- When you follow/subscribe to our social apps, we collect information about your social app account, nickname, avatar, etc.
- When you use our mobile apps, we collect your mobile device number and other system authority that you agree to (such as location information).
(ii) Information you choose to provide to us for the purpose of better customer experience.
You may choose to provide extra Personal Information to us, so as to gain better customer experience when using the Sites. However, whether or not such information is provided will not affect your browsing, searching and purchasing through Sites. Such extra information will be dealt with based on your voluntary consent.
- Extra Personal Information. You may choose to provide extra personal material and information as part of your personal materials (for example, the city, address, date of birth, and preference as to ways of subscribing to news, etc. you choose to fill in when registering an account).
- Other information. You may choose to provide other information to us, when filling out the form, searching, updating or adding Chanel account information, answering the survey, posting up any content on the community forum, participating in promotion activities, or using other functions of the Chanel platforms.
The aforesaid information you provide will be deemed as continuous authorization during the period you use this service. After you deregister the account, we will stop using the aforesaid information and delete it. The aforesaid information will be stored within the People’s Republic of China. If cross-border data transfer is required, we will comply with relevant laws and regulations and ensure that your aforesaid information is adequately protected the same as that in the territory of the People’s Republic of China.
(iii) Information you provide to us in the course of your application for employment with us
We may collect personal information of you when you apply for a specific position or show us your interest in working for us, including:
- Your name (forename and surname), contact details (e.g. address, telephone number, e-mail), the way that you hear about the position, education background, employment history, qualifications;
- Your information contained in your CV and its annex as well as other documents you submit to us in the application, and interview data (e.g. personality test result, etc.);
- When our employee refers you, we will collect the information of the referrer and your name and email address provided by the referrer as we understand that the referrer has already obtained consent from you. We may contact you for the purpose of verifying the truthfulness of the information and your interest in the position. We will not continue to keep or use such information without your explicit consent.
b. Automatically collected information
When you visit the Sites, we will collect a certain amount of information. Such information will tell us matters such as how many users visited the Sites and the pages they accessed. Collecting such information helps us tailor Sites to meet the needs of our visitors.
When you visit the Sites to browse, read or download information, we will automatically collect standard equipment information that your browser sends to every website you visit, such as your equipment number, IP address, browser type and language, access times and redirecting website addresses. We generally do not link standard equipment information to anything that will allow us to identify users unless it is for the purpose of compliance with our rules or terms of service or to protect our service, sites, users or others.
We may also automatically collect the following information through “Cookies” or “Web Beacons” as explained below.
Cookies: Cookies are pieces of information that any website may transfer to your browser then stored in your equipment system. Cookies will return the stored information to the website that deposited them when a visitor returns to that site. Cookies tell us, for example, whether a user is a first time visitor or has visited the Sites before and what areas of the websites are of greatest interest to the user. The use of Cookies by the Sites may enhance your online experience by allowing us to save your visit information in Sites. Cookies may also measure the general visiting activity on the Sites, which allows us to determine which areas and features are most popular. Such information allows us to make improvements on Sites.
Most web browsers are set up to accept Cookies by default. You can, however, reset your browser to refuse all Cookies or to indicate when Cookies are accepted. If you choose not to accept Cookies, some of the functionality of the Sites may be impaired.
Web Beacons: also known as pixel tags, network data collection programs or Internet access tags, are small graphic images on a website or in an e-mail that allow us and third party partners to monitor the activity on the Sites or to make Cookies more effective. Web Beacons allow us, or our third party partners, to gauge and enhance the effectiveness of our marketing by assessing the information about how you visit Sites before and after your receiving links in our e-mails or websites. We use log files to store the data that is collected through Web Beacons.
c. Information collected through third parties
We may collect information about you (including Personal Information) provided by other parties during their use of Sites, or from other channels, and integrate such information with the information we collect through website service. We will not control, supervise or respond about the third party who provides your information regarding how to cope with your Personal Information. Any request for disclosure of your Personal Information that is sent to us shall be directly sent to this third party.
(i) Third party service. In order to confirm the transaction status and to provide after-sale and dispute resolution service to you, we may collect such information about your transaction, payment, logistics as related to transaction progress based on your choice of transaction method, payment organization, logistics company, etc., or share your transaction information with the aforesaid service provider.
(ii) Work-related social media. With your consent, we may collect certain personal data from your work-related social media profiles, such as LinkedIn, for the purpose of processing your employment application and/or engaging with you in respect of a vacancy.
(iii) Other sources. To the extent permitted by applicable laws, we may acquire your additional information from a third party service provider and/or partner, such as demographic statistics or fraud detection information, and integrate this information with your information we have. For example, we may obtain background investigation result (with your consent when necessary) or fraud warning from the service provider, in order to prevent fraud and conduct risk assessment. We may obtain your information and information about your participation in relevant Chanel activities from our partners, or your experience and interaction information on our partners’ advertising network.
d. Use of information
You fully understand and completely accept that we may use your Personal Information for one or several of the following purposes:
(i) Provide service, upgrade and redesign the Sites. When you log in the Sites, we may verify your identity, confirm your order, recommend nearby stores, send notification (for obtaining regular updates, product information as well as event information and service, responding to survey, participating in games and receiving notifications about other promotion opportunities, etc.), provide other customer services, and operate, protect, improve and optimize the Sites and experience, such as conducting analysis and research;
(ii) Help us analyze and know the users’ demand through such channels as big data analysis. We will conduct behavioral analysis, set up individual customer profile, simplify your future purchase procedure based on your interaction with Sites, your search and purchase record, your personal material and information and preference, and other contents you provide to us. As a result, we may design new business models, recommend new products to you and other users, or use the same to carry out new business;
(iii) Customize, assess and improve our service and other promotional activity effect. According to your preference, we will send preferential text message, marketing, advertisement and other information you may be interested in (including information related to activities and service by Chanel and its partners), as well as social media advertisement on social media platforms (such as WeChat Moments, etc.), and we will also conduct assessment and improvement on our service and promotional activities. Given that we have legitimate rights to carry out marketing activities to provide you with products and services you are interested in, we will dispose of your Personal Information according to the purpose of this provision. Please refer to Section 6 below as to how to opt out of allowing our use of your Personal Information as marketing information;
(iv) Create and maintain a trustworthy and safer environment, inspect and prevent fraud, spam, abuse, security event and other harmful activities, including carrying out security investigation and risk assessment, complying with our legal obligations, solving any dispute between any registered user and us, and implementing the agreement we have with a third party as well as our service terms and other policies. Based on your interaction with Sites, your personal material and information, other contents you provide to us and the information collected from a third party, we may conduct behavioral analysis related to the aforesaid activities. In rare cases, if the automatic procedure finds a certain member or activity as having potential security risk or other risk to Chanel, other registered users, or a third party, it may restrict or stop the access of such member or activity to Sites. We cope with such information based on legally protecting Chanel’s rights and interests so as to measure whether we fully fulfil the contract with you and comply with relevant laws.
(v) Other purposes to improve our service and customer experience. We will solicit your consent in advance if we use the information for the purposes other than those have been set forth in this Privacy Policy or use the information collected for particular purposes to other purposes.
(vi) Evaluate your qualifications and fitness for our positions via internal and external experts in the case of your job application.
(vii) Other purposes or methods of use as permitted by laws or regulations.